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Business 9BS0/01 November 2021 | Edexcel A LEVEL Past Papers With Mark Scheme

1. Sugar-Free Sweets Market Growth – Calculation of the change in value of sugar-free sweets sales between 2018 and 2023 based on given percentage projections.

2. Value Addition in Confectionery – Analysis of how Bon Bon’s increases product value through packaging and branding.

3. Market Strategy Trade-Offs – Assessment of the consequences for Bon Bon’s of not having mass market ambitions.

4. Product Portfolio Management – Evaluation of the impact of continuing to sell ‘Traffic Light Lollies,’ categorized as a ′dog′ in Bon Bon’s portfolio.

5. B2B vs. B2C Expansion – Comparison of the benefits and drawbacks of Bon Bon’s increasing sales as a B2B company versus transitioning to a B2C model.

6. Profitability and Business Model Adaptation – Recommendation of the most effective strategy for Bon Bon’s to enhance profitability.

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Classification: Edexcel Paper 1
Page count: 24
Viewed: 84
Last update: 2 months ago
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