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Business 9609/12 Oct Nov 2021

1. Defining entrepreneurship and identifying key qualities of successful entrepreneurs, such as innovation and risk-taking.

2. Explaining overdrafts as short-term financing solutions and discussing reasons businesses use overdrafts, including cash flow management and handling unexpected expenses.

3. Highlighting the importance of employee training and development in improving productivity, job satisfaction, and adaptability to changing business needs.

4. Defining the scale of operation and analyzing factors influencing it, such as market demand, resource availability, and capital investment.

5. Analyzing how marketing adds value to products by enhancing customer perception, brand differentiation, and utility.

6. Discussing the importance of setting effective marketing objectives for the successful launch of a new women’s football team, focusing on strategy alignment and performance tracking.

7. Evaluating democratic versus autocratic management styles in hospital settings, emphasizing their impact on team cohesion, decision-making, and patient care outcomes.

8. Analyzing advantages of debt factoring, including improved cash flow and reduced credit management burdens.

9. Discussing key considerations for venture capitalists in funding decisions for a computer games retailer, such as market potential, business model, and financial projections.

Laura Bellini

Classification: Paper 1
Page count: 4
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Last update: 5 months ago
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