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1. Analyzing the impact of planned legal changes on FWB, focusing on regulatory compliance costs and operational adjustments.

2. Evaluating the benefits of delegating decision-making to van managers, such as improved local responsiveness and managerial empowerment.

3. Calculating the percentage change in revenue using promotional elasticity of demand and price elasticity of demand, applying results to pricing strategies.

4. Assessing the usefulness of elasticity of demand in FWB's marketing mix decisions, considering additional market factors and consumer behavior.

5. Computing financial metrics like accounting rate of return (ARR) for enterprise resource planning (ERP) investments and evaluating their implementation.

6. Evaluating the relevance of accounting ratio analysis in guiding FWB’s directors on profitability, liquidity, and operational efficiency for strategic decision-making.

CIE AS & A Level Business (9609) Mar 2023

Laura Bellini

Classification: Paper 3

Page count: 12

Viewed: 121

Last update: 3 months ago

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Business 9609/32 March 2023 | Cambridge AS Level Past Papers With Mark Scheme

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