1. Business Finance and Profitability: Calculation of gross profit margin, markup, break-even analysis, exchange rate impact, and return on capital employed.

2. Market Research and Competitive Strategy: Primary vs. secondary market research, pricing strategies (skimming, penetration), customer segmentation, and brand positioning.

3. Human Resources and Employee Management: Recruitment processes, seasonal staff benefits, employee motivation techniques, and remuneration structures.

4. Operations and Business Expansion: Justification of production methods (batch vs. job), break-even analysis, financial forecasting, and expansion planning.

5. Marketing and Consumer Relations: Importance of branding, customer retention strategies, product life cycle extension, and advertising effectiveness.

6. Strategic Business Decision Making: Evaluation of different financing options (personal savings vs. crowdfunding), corporate social responsibility, ethical considerations, and impact of financial ratios on business sustainability.