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Commerce 4CM1/02 November 2023

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1. Paper 4CM1/02, total 80 marks; focus: facilitating commercial operations; includes multiple-choice, definitions, invoice completion, calculations, case-based analysis, strategy justification. 2. Key concepts: debit card, short-term finance, bank draft, oral communication, warehouse management, fleet ownership, trade fairs, advertising, mark-up, night safes, trade credit, payment trends. 3. Case studies: Bradburys (UK cheese distributor)—seasonal warehousing, own trucks, profit margin calculation, promotion via billboards, DTI export support, use of containers; Cadbury—product cost inflation and pricing strategy. 4. Analytical evaluations: payment methods (electronic transfer vs cash on delivery), promotion effectiveness, customer communication (phone use), transport logistics (containers, inland waterways), Nykaa’s stock listing, RDC benefits. 5. Invoice calculation and tax application; exchange rate conversion; ecommerce expansion; supply chain documentation (quotation, invoice, delivery note). 6. Business strategy justifications: Cadbury pricing vs sizing change, Nykaa payment methods for unbanked population, social media marketing analysis, RDC utility for ecommerce efficiency.
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