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1. Assessment objectives: AO1 - research and record ideas critically; AO2 - explore and select media, materials, and technology with refinement; AO3 - develop ideas through feedback, testing, and constraints; AO4 - produce a personal digital response integrating digital and design elements.

2. Marking criteria: excellent, confident, competent, satisfactory, limited, and no creditable work with corresponding score ranges across all AOs.

3. Evaluation for excellence: mature referencing of sources, critical reflections, refined idea development, accomplished integration of digital and design elements.

4. Requirements for competent scores: good reflection, thoughtful media selection, careful feedback use, connections between practical and conceptual elements.

5. Key skills: analytical understanding, visual communication, effective refinement, referencing of constraints, and addressing intentions through digital outputs.

6. Clear score differentiation: higher levels require sophisticated critical abilities, lower levels indicate basic skill sets and minimal integration or engagement.